Do you have goals?
Of course you do, just like most other practice owners I’m sure. Maybe they’re not as clear and defined as other peoples, but they’re there, nonetheless.
Which leads me to my next question…
Do you have the TIME to focus on working towards your goals?
If you’re like most practice owners I speak to then I’m guessing your answer to this one might be “not really”…
Here’s the thing, having goals is great.
- You want to open up a 2nd office somewhere
- You want to launch an App Advisory offering to your clients
- You want to implement a new inbound marketing strategy
But there is one thing that underpins them all…
And this one thing I would argue is the most important success factor.
If you don’t have time to work on these goals, then the reality is they aren’t going to happen.
They won’t just move themselves forwards, you need the time to move them forwards yourself.
If your goal is to focus on training and promoting internal team members, then you’re going to need time to be able to do that. If you’re stuck reviewing work and dealing with questions and queries from your team all the time, you won’t be able to focus on this.
The reason I know time is so important is because I see it time and time again in my coaching programme.
Clients join, and they know what they need to do, what they struggle with is having a plan and the TIME to actually do it.
So how do you find the time?
Here are 3 ways you can win back time to focus on your goals:
Create time blocks
This one is quite simple, in theory, but in reality, it’s a little harder to implement than what you might think. Let me explain…
If you’re currently working flat out with no time to spare, the chances of finding time blocks in your week are pretty slim. And even if you do, the reality is that because something is having to give for you to find that time block, it either a. won’t last long or b. you’ll get distracted or pulled into something by your team.
Which is why there are 3 specific criteria for this to work:
- Outside of your normal working hours
- Outside of your normal working environment
- The same time every single week
I know this sounds counterproductive, and in a way, it is. But after a few weeks of doing these time blocks following the criteria above, you’ll notice that your normal working week has suddenly got these time blocks available for you to use instead.
I know this works because it’s what every single member of my programme does when they sign up.
Use a default diary
Let’s take the concept of time blocks above and take it one step further…
Apply it to your entire week.
That’s exactly what a default diary is. A plan for your entire week which has pre-determined time blocks for the different tasks you might be working on.
For example, Wednesdays 9am-12pm might be blocked out for prospect meetings. And Thursdays 2pm-5pm might be blocked out for working towards your monthly goals.
Sound hard to stick to? It is! It takes a huge amount of discipline to be able to stick to this all week. But think of it this way, even if you only managed to stick to it 50% of the time, that’s a 50% improvement on what you’re doing right now?
You can find out more about how to create a default diary here.
Follow the 4 D’s of productivity
When it comes to managing your time, one of the most important things to look at is the types of tasks you’re doing and whether or not they need to be done by you, or even at all.
This is where the 4 D’s of productivity comes in. Use them in this order:
- Delete – Is this task a priority for you or can you decline/delete it?
- Delegate – Is this something someone else can do, or rather, SHOULD be doing? Check out my article on how to delegate effectively here
- Delay – Is this something that needs to be dealt with right now? Or can it be picked up later?
- Do – If it can’t be deleted, delegated or delayed then do it now
By following the process above, you’ll find that you free time up when it comes to deleting and delegating tasks that would otherwise have eaten up your time.
Do you need to win back time to focus on your goals?
I’ll say it again, time is the most important success factor when it comes to your practice goals.
Without it, you’ll struggle to move your goals forwards.
But by following some of the tips and ideas above, you’ll be able to better manage and free up time to allow you to focus on achieving your goals.
If a goal is worth having, then it’s worth blocking out the necessary time to achieve it!
Do you agree?